Wednesday, June 10, 2015

Best SEO Books 2015 - a List of Lists of the Best Books on Search Engine Optimization 2015

As one of the pre-eminent bloggers in Wichita, and throughout Kansas, I get a lot of requests from my small business friends for the best books on this, or on that.  Among the most common topics is 'search engine optimization' or SEO. If you're not familiar with that, it's the art and science of getting your company to the top of Google.

SBest SEO Books, 2015o in that spirit, here is my lists of lists - lists of good SEO books for 2015.  If you know of a good list, email me.

Best SEO Books: a List of Lists

So there you have it, a list of lists of the best SEO books for my Wichita friends.  One 'book' that didn't make any of these lists, but should have: Google's own Search Engine Starter guide, available (for free) in PDF.

Wednesday, December 3, 2014

Stamford Linen - to the Rescue

Recently I was in Stamford, CT, for a wedding.  While I was there my Tux got ruined and fortunately Stamford Linen fixed it.  (More on this later).

Monday, December 16, 2013

Wichita Business Blog Workshops

Hey guys...Wichita is so lucky that we have the Wichita State University Small Business Development Center. These folks produce a lot of great workshops that can help you get your business promoted. For instance -

Meeting the 3 Ms: Learning the Basics of Marketing, Management and Money

If you want to start a new business, the three Ms are critical. This free workshop offers essential information about Marketing, Management and Money that will help you assess the feasibility of your business idea and start writing your business plan. Learn where to get required licenses and permits, how to finance your business, business plan development and more.

Wichita Business Workshops
WSU Hughes Metro Complex, Oliver and 29th, Wichita
Cost: Free

Choose from these dates:
Tuesday, December 3, 3:00 PM - 5:00 PM
Wednesday, December 11, 1:00 PM - 3:00 PM
Thursday, December 19, 3:00 pm - 5:00 PM
Thursday, January 9, 3:00 pm - 5:00 PM
Friday, January 17, 1:00 PM - 3:00 PM
Monday, January 27, 3:00 PM -5:00 PM
Wednesday, February 5, 10:00 AM - 12:00 PM
Thursday, February 13, 3:00 PM - 5:00 PM
Monday, February 24, 1:00 PM - 3:00 PM
Tuesday, March 4, 10:00 AM -12:00 PM

Learn More Here.

Monday, October 14, 2013

Social Media Training - Beyond Just Wichita

Hello Wichita!  It's been a while.. I know, I know.  It's hard being a volunteer blogger and blogging on how to get your business online, do better as a Wichita business.

Believe me!  I am just a poor lowly student in marketing, surviving out here on the prairie and Winter's a comin'.

But I digress.

Social Media Marketing Training

Social Media Marketing Training
What I want to share today is a new program I found that might be useful to Wichita-based businesses.  It is an online social media training program by the JM Internet Group.

They even have a free introductory webinar on the Top Ten Free Tools for Social Media, here.

From their class description on Social Media:

Social Media, they say, is all about the conversation. But for businesses and organizations like non-profits or government entities, social media can be a confusing marketing challenge. The big social media are LinkedIn, Facebook, and Twitter but don't forget blogging, YouTubing, social bookmarks, and many, many more. What are the best ways to engage customers using social media? What is local search, like Google or Yelp and how are these media social? In this in-depth three online Social Media class, learn the best practices for social media. Listen to your customers, as well as participate in a conversation with your customers. Master the in's and out's of social media as part of your larger Internet media strategy. Learn Facebook Marketing, Local Search / Google Places Marketing, Yelp Marketing, Twitter Marketing, LinkedIn Marketing, YouTube Marketing and more!

It looks pretty good.  So if you are into Social Media Marketing - of which I can't find ANY classes in Wichita, KS.  This might be a good option.

Sunday, July 21, 2013

Free Website for Small Kansas Businesses: GYBO

Did you know that Google will give you a FREE website for your business? Yes they will.  The program is called GYBO (Get Your Business Online). Now, Google wants to sell you on advertising, but - that said - it's still free and you can get Google to help you with starting your web presence.
Free Website for Wichita Kansas Businesses

To get started on a Kansas website for your business, just go to GYBO Kansas.  How cool is that?

Free Business Website for Wichita, KS, Businesses

In their own words:

Choose a design and customize it with a description and photos of your business. You'll also have the option to create a free mobile optimized site. 

Wow!  They'll even pay hosting and registration for your own domain for ONE YEAR!  Sweet!  This is a real find for any Wichita, Kansas, business just starting out! 

Kansas Small Business Center, Wichita State University

Our government creates some great opportunities to help small businesses... if you know where to look. Did you know that the government has some university-funded programs? Wichita has a great one: the Kansas Small Business Development Center. In their own words:

Kansas Small Business Center - Learning and Training Opportunities
Are you ready to start a new business?
We will help you turn your business idea into reality.
Are you ready to grow your business?
We will work with you to increase your profits.
Are you ready for training?
We offer over 200 workshops every year on topics of common interest.
We also will develop customized training for you and your staff.
Last year, our clients started 57 businesses, created 1,045 full and part time jobs, and generated over $48 million in sales. Enjoy some of their success stories.
Return on Investment
For every $1 invested in the WSU KSBDC program by federal, state and local funders in 2012, we returned over $36.
Guide to Starting or Expanding a Business in South Central Kansas
Many government agencies and membership organizations would like to help you start, expand or grow your business. "Your Guide to Starting or Expanding a Business in South Central Kansas" provides an overview of these groups. Your KSBDC consultant will help you identify which groups will be able to best assist you with your current needs.

They also have some classes in online marketing, here

Chamber of Commerce: Training Opportunities for Small Business

The Chamber of Commerce is one of the first places people often start on their hunt for business information. Sometimes the Chambers cater more to larger, more established business and sometimes they do (or do not) offer classes and courses in Internet marketing. It just depends. Wichita is fortunate to have one of the best Chambers of Commerce in the region, and it can be a good starting point.

Joining / Participating in the Wichita Chamber of Commerce

Wichita Chamber of Commerce - Training Opportunities for Small Businesses
Even if you don't have the budget to join, keep a link over to the Chamber and watch out for their informative learning and training experiences.

For example, they have a list of small business events here. In their own words, they see their mission as:

The Wichita Metro Chamber of Commerce is the dedicated champion for you, our more than 1,700 business members. The Chamber’s volunteer leadership and staff exercise a daily responsibility to marshal the organization’s resources to advance a competitive business environment that gives you a distinct advantage in achieving your business objectives.

Find out more about the Wichita Chamber of Commerce